Reach more ad-supported listeners than iHeart ads

Get your message in the ears of 160M engaged listeners across SiriusXM, streaming, and podcasts.


We’re #1 in ad-supported listening with more hit podcasts than any other network and the largest addressable reach in 202 markets. Let’s work together to create, build, and execute a successful audio campaign that reaches your audience, wherever they’re listening.

The most dynamic portfolio in audio:

 
 
 
 

Ready to reach your audience with audio?

Fill out the form below to talk to a SiriusXM Media sales representative and build your custom audio plan.  

 

#1

in ad-supported share of ear1

87%

of Pandora listeners are ad-supported3

92M

streaming listeners2

7x

more daily listening than ad-supported iHeart4

Comscore Media Metrix November 2024 (P18+ Mobile) (SiriusXM Streaming Network includes Pandora + SoundCloud + SiriusXM Digital).

 

Work with the leading partner in audio advertising

iHeart says they’re America’s #1 audio company5

Not quite. iHeart actually reaches 32M Americans per month, compared to our 61M.

We’re with them on-the-go

Wherever your audience is, you can be sure we’re there, too. As on-the-go audio consumption increases in popularity, the SiriusXM Streaming Network is in the ears of 61M mobile listeners, compared to iHeart’s 32M.8

Reach your audience with confidence

When you work with us, you can feel good about your results. We happen to be IAB Data Transparency Certified—which means you can be confident that we’re counting the delivery of your podcast ads properly.7


Worried that your audience is only listening to iHeart properties? Rest assured knowing that 34% of iHeart’s audience can be reached through SiriusXM Media.6

Increase your share of voice

Our listener experience is of the utmost importance. Pandora only serves up two ads per ad break because fewer ads means happy listeners (and more focus on your brand message).

Work with the actual #1 podcast publisher

iHeart may say they’re the #1 podcast publisher5 globally with more hit shows than anyone else, but talk is cheap. According to Edison’s Top 30 Show Ranker9, they actually clock in at #3 behind both SiriusXM Media and Spotify.

 

Premium platforms, premium service

Best-in-class customer service

Our content isn’t the only thing you’ll love; our audio experts work with you to build a custom campaign that fits your needs—from ideation to execution to measurement.

End-to-end solutions

From audio to display to video, our expansive product suite gives you options to tell your brand story, your way.

In-house creative services

No audio ad? No problem. Work with our award-winning in-house creative studio to produce your high-touch, high-impact audio creative.

 

Ready to reach your audience with audio?

Talk to a SiriusXM Media sales representative and build your custom audio plan.

Contact us
 
  1. Edison Research, Share of Ear, Q4 2024
  2. Comscore Media Metrix, November 2024
  3. Pandora Internal Metrics Q4 2024
  4. Edison Research, Share of Ear, Q4 2024
  5. iHeart Metrics, Q3 2024
  6. Comscore Media Metrix, Cross Visiting, November 2024 (A18+ Mobile) (SiriusXM Media includes Pandora + SoundCloud + SiriusXM Digital)
  7. SiriusXM Media. “We Meet IAB Podcast Measurement Guidelines (for Starters),” n.d. https://www.siriusxmmedia.com/insights/we-meet-iab-podcast-measurement-guidelines-for-starters.
  8. Comscore Media Metrix November 2024 (P18+ Mobile) (SiriusXM Streaming Network includes Pandora + SoundCloud + SiriusXM Digital)
  9. Edison Podcast Metrics Q3 2024
 
 

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