Young, diverse user base

The SoundCloud community is younger, bolder, and more influential. A whopping 70% of users are under 35, and 48% of the audience is multicultural. The average listener is eight years younger than total internet users (including Spotify subscribers).

Almost entirely ad-supported

From up-and-coming artists to established favorites, 91% of SoundCloud users are consuming content with ads. That means this audience is as accessible as it is coveted.

Designed for discovery and engagement

SoundCloud is both a music platform and a social network, allowing fans to discover and share new music, build and join communities, and support their favorite artists’ careers. This highly interactive setting fosters an engaged audience for your ads.

Captivating ad experiences

Audio and visual ads, native brand experiences, and custom integrations—it’s all available with the SoundCloud ad platform. Your messages will play to our highly influential audiences in an intimate, uncluttered environment.

Best-in-class customer service

Our content isn’t the only thing you’ll love; our audio experts work with you to build a custom campaign that fits your needs—from ideation to execution to measurement.

End-to-end solutions

From audio to display to video, our expansive product suite gives you options to tell your brand story, your way.

In-house creative services

No audio ad? No problem. Work with our award-winning in-house creative studio to produce your high-touch, high-impact audio creative.

SiriusXM Media is the largest digital audio advertising ecosystem in North America. With an iconic portfolio of satellite, streaming, and podcast brands, the largest ad-supported scale and share of ear in digital audio, the most valuable audiences in the industry, and pioneering innovation that knows no bounds.